Discover New Year excitement with areme's scent Fukubukuro.
Fukubukuro (福袋) in Japanese, literally translating to 'lucky bag' or 'happy bag', is a bag filled with a random assortment of products. The fun of 'happy bag' lies in the unexpected value they offer – the total worth of the items inside typically far exceeds the bag's price. Opening a 'happy bag' feels just like unwrapping a gift—it's all about the thrill and the surprises waiting inside. This tradition really embodies the New Year spirit, bringing a sense of luck and hope for the year ahead.
Explore our three types of happy bags, now available at 40% off their usual price.